Empowering Dealers with Actionable Inventory Insights

Effective inventory management is the cornerstone of success for marine dealerships and OEMs. The Lightspeed Marine Dealer New Units in Stock Report is designed to provide a clear and comprehensive snapshot of new in-stock major unit inventory, including boats, PWCs, and outboard engines. By delivering critical insights, this report helps dealers and manufacturers optimize inventory levels, enhance decision-making, and stay ahead in a competitive market.


Why This Data Matters

1. Inventory Management

Understanding dealer inventory levels is critical for reducing overstocking or accumulating non-current models. This report enables dealers to identify trends and make proactive adjustments to optimize production, manage inventory flow, and prevent bottlenecks.

2. National Benchmarking

The report allows dealers and OEMs to benchmark their inventory levels against national standards. This comparison highlights how individual inventory aligns with market trends, providing a competitive edge in planning and strategy.


Key Recommendations for Dealers and OEMs

1. Stock Adjustment

Focus on high-demand models while planning promotions or discounts for non-current inventory. Addressing older inventory first frees up space and resources for new, in-demand units.

2. Strategic Ordering

Refine your ordering process by leveraging insights from the Lightspeed DMS. Analyze sales trends and demand projections to ensure future orders align with market needs.

3. Marketing Focus

Tailor marketing campaigns to promote non-current inventory. Highlight special offers or value-added features to attract customers and move older stock faster.

4. Training and Awareness

Equip your sales team with insights from the inventory report. A well-informed team can better align their efforts with dealership goals, enhancing the customer experience and driving more strategic sales.


Learn More About Lightspeed Data Services

The New Units in Stock Report is just one example of the actionable insights provided by Lightspeed’s suite of Data Services. From understanding market trends to making data-driven decisions, our tools empower dealers to stay ahead in the marine industry. Visit our Data Services page to explore how Lightspeed can help transform your dealership operations.


In a rapidly evolving industry, actionable data is the key to staying competitive. By leveraging the Lightspeed Marine Dealer New Units in Stock Report, marine dealers and OEMs can build strategies that drive efficiency, profitability, and customer

Robert Grant

Robert Grant

Director, OEM Solutions

Rob Grant, Associate Director of OEM Business Development at Lightspeed, has dedicated almost three decades to enhancing the marine dealership experience. His deep-rooted commitment to the marine industry is driven by a profound understanding of the unique challenges and opportunities within this sector.

Rob has spent years immersed in dealership workflows, giving him a firsthand understanding of the challenges marine dealers face — from service scheduling to sales efficiency. His work is especially focused on RECT (Repair Event Cycle Time) and how strategic OEM and third-party integrations can simplify day-to-day processes, improve communication and reduce friction for dealers and their customers.

Today, Rob is a key advocate for marine dealerships within Lightspeed, helping manufacturers and dealers alike harness the power of data-driven decisions and modern DMS tools. His collaborative approach and industry expertise have helped shape stronger, more connected dealership networks.

Lightspeed is the #1 DMS (Dealer Management Solution) used within the Recreation industry for a good reason. We provide a completely integrated solution for dealers, OEMs and their customers. Our goal is to help you operate your business more efficiently and profitably so you can spend more time doing what you love.

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