Living the RV Lifestyle
For over 20 years, I’ve had the privilege of working with Lightspeed and helping dealerships across the RV, Trailer, Powersports, and Marine industries transform their businesses. I’ve been in countless showrooms, walked through service bays, and sat at dealership desks—learning, listening, and guiding teams through the process of upgrading to a dealership management system (DMS) that truly works for them.
Why do I love Lightspeed? Because I’ve seen firsthand how it changes lives.
The Power of a Connected Team
One of the greatest things about working with dealerships is seeing how teams come together. In my experience, a dealership isn’t just about selling and servicing RVs—it’s about creating a seamless experience for customers and employees alike. I love watching how Lightspeed simplifies processes, reduces bottlenecks, and makes communication within a dealership effortless. From sales to service, parts to accounting, every department is connected. When a dealership runs on Lightspeed, it’s like a well-oiled machine.
It reminds me of what I learned during my 23 years in the Utah Army National Guard. As a musician in the Army Band, I played saxophone and clarinet in an ensemble where every instrument had a role to play. Just like in a dealership, when each part of the team works in sync, the result is something truly remarkable. Lightspeed helps dealerships create that kind of harmony—where everyone has access to the tools and information they need to do their jobs efficiently.
Living the Lifestyle I Sell
Another reason I love Lightspeed? It has allowed me to immerse myself in the industry I serve. Recently, I bought a 2022 Shadow Cruiser travel trailer, and now I take it across the country, experiencing the RV lifestyle firsthand. It’s one thing to talk about the challenges dealers face—it’s another to live them. When I’m on the road, I see exactly why customers rely on their local dealerships, why service departments need to operate seamlessly, and why a great dealership experience keeps customers coming back.
I don’t just sell Lightspeed—I live the lifestyle it supports. And that makes my job even more rewarding.
Changing Businesses, Changing Lives
What I love most about my role is watching dealerships thrive once they switch to Lightspeed. I’ve seen businesses become more profitable, service departments run smoother, and sales teams close deals faster because they have the right tools at their fingertips. But beyond the numbers, it’s about seeing owners and employees gain peace of mind. It’s about knowing that a dealership is no longer bogged down by inefficiencies but instead focused on what really matters—serving customers and growing their business.
At Lightspeed, we don’t just provide software. We provide solutions that help businesses succeed. And for me, that’s why I love what I do.
So, here’s to another 20 years of helping dealers experience the power of Lightspeed. If you haven’t seen what it can do for your dealership yet, let’s talk. Because once you make the switch, you’ll wonder how you ever worked without it.
#ILoveLightspeed
Brad Lloyd
I’ve been with Lightspeed for over 20 years, and in my role as Sales Account Executive in the RV Division, I get the opportunity to show recreational industry dealerships how Lightspeed can transform their business. I work with hundreds of RV, Trailer, Powersports, and Marine Dealers across the country, guiding them through the process of upgrading to a DMS. It's a complex process, but I find it incredibly rewarding.
An added bonus to my current role, is that I get to travel all over the country. I recently purchased a new 2022 Shadow Cruiser travel trailer, so now I spend most of my time on the road, experiencing the lifestyle that I promote.
Fun facts about me: I'm a US Army Veteran and served for 23 years in the Utah Army National Guard as an Army Musician specializing in Saxophone and Clarinet performance. Music is a huge part of my life, and I even took over my dad's Swing Band after his passing in 2020. When I'm not working or playing music, I love spending time with my five adult kids and one granddaughter, with another one on the way.
